Privacy

When you use thewrongshop.co.uk, we may collect, store, and use the following personal information about you:

• personal details (name, title, and date of birth);
• contact details (email address, phone number, and postal address)
• current preferences and previous activities on the site, such as product purchase
• financial information: credit card or other payment information (we only store this for as long as we need to process payment), billing and delivery address;
• feedback submitted related to our services and products and responses to our surveys;
• a password for your online account (although we will not be able to see this)
• any other information provided by you to The Wrong Shop;

In addition to the above, when you visit our website, we use cookies to improve your experience and personalise the service you receive. See our Cookies Policy for more information.

We collect your personal information in a number of instances, including when you:

• purchase products through the website;
• sign up to our email updates;
• register an online account or check out as a guest;
• complete a visitor survey or enter a competition; or
• communicate with us by phone, email, or letter

We collect information about the services you use and how you use them, for example:

• when you visit our website, see our Cookies Policy for more information,
• when you view and interact with our emails, advertisements, and content;
• follow our social media channels (subject to your privacy settings on those channels).

We will not sell your personal information to any third parties or external organisations but we may share your information with our service providers/external data processors. Examples of such service providers include:

• our email service provider, who sends out our marketing and service communications;
• our website and financial service software, who processes orders;
• our online merchant Global-e used to process our international orders
• our stock management system and warehouses, who send online shop orders directly to customers;
• our analytics software, who collates our statistical data;
• our third-party advertisers such as Facebook who help us target our advertising communications. For example, if we are running a social media advertising campaign, we may provide some pseudonymised data to the third-party site which leverages information such as demographics, interests, and behaviours for matching purposes. This enables us to profile and identify new users likely to be interested in our content.

You have the right to:

• obtain confirmation that we are processing your personal information;
• access your information;
• rectification of your personal information if incomplete or inaccurate;
• erasure in certain circumstances, for example when you have withdrawn consent to it being processed and we have no other basis for processing it;
• withdraw consent to the processing of your data (without affecting the lawfulness of processing based on consent before its withdrawal).; and
• opt out of marketing communications.

Please note that the above rights may not apply in all circumstances, and requests may be refused where legal exceptions apply.

You can change your email preferences or unsubscribe at any time by logging into our email preference centre.